What if I told you that there is a strong chance that you are suffering from a condition that you have probably never even heard of?
I realize that’s a bold statement, but it turns out that losing weight and staying on track is actually simple. But only after your address the real problem.
Have you ever started your day off great only to watch it all unravel at the end? Maybe you had a healthy shake for breakfast and a salad for lunch but by the end of the day you completely derailed?
When you exhaust your limited reserve of willpower by making decision, after decision, after decision, it’s not long before you burn out.
As you see, the real reason you’ve been unable to lose weight and keep it off is not your fault… well, actually it is kinda’ your fault – it’s you’re brain’s fault.
When you go on a diet – even after just one day of making “healthy” decisions, you’re pushing yourself closer to mental fatigue. Push yourself for a week, two weeks or even a month and you’re all but guaranteed to fail.
In fact, decision fatigue is why many of the people that we consider geniuses (from Albert Einstein to Steve Jobs to Bill Gates) all wear a uniform.
When asked why they wear the same outfits everyday, both Barack Obama (former USA President) and Mark Zuckerberg (CEO of Facebook) brought up the importance of conserving mental energy by reducing the amount of decisions they have to make on a daily basis.
“I’m trying to pare down decisions. I don’t want to make decisions… Read more…